Case Study: Awen boosts VR mental-health user insights and accelerates product improvement with QuestionPro

Awen is creating groundbreaking VR experiences for improving mental health, and is utilizing feedback to improve the user experience

Awen is a London-based startup (founded 2022) using VR to support young people’s mental health. Seeking continuous improvement and highly personalized therapeutic experiences, Awen needed reliable user feedback from early pilot trials to understand intervention efficacy and user experience.

Awen joined QuestionPro’s Startups program to access the Research Edition for free, using slider-style surveys and rapid survey creation to collect feedback from 53 pilot participants. QuestionPro handled survey design, distribution and analysis, giving Awen actionable, data-driven insights that sped up iteration and saved time—helping them refine their VR interventions and user experience.

Awen

Sean Rogg

Co-founder