Case Study: Evolve Research achieves faster reporting and saves 8–10 hours per project with QuestionPro

Evolve’s main challenges included finding a cost-effective research solution without compromising on customization, advanced capabilities, or service quality

Evolve Research, a full-service behavioral marketing and research consultancy based in Oklahoma, needed a cost-effective, flexible survey platform that supported both simple and complex methodologies (MaxDiff, custom logic, segmentation) while offering an intuitive UI and responsive customer support. The team’s goal was to regain control over survey customization, speed up reporting, and improve delivery of actionable insights to clients.

After evaluating competitors, Evolve adopted QuestionPro Research Edition + BI; onboarding included personal training, fast technical support, and a tailored redirect script for a multi-panel study. The switch saved 8–10 hours per project, enabled client-ready dashboards in under 10 minutes, improved segmented analysis and advanced question types (auto-focus matrices, gap analysis, bipolar scales), and increased internal efficiency and client satisfaction—positioning Evolve to scale both public health studies and commercial messaging tests.

Evolve Research

Kevin Jessop

Chief Executive Officer