QuestBack
28 Case Studies
A QuestBack Case Study
Nespresso needed a better way to gather timely, relevant customer feedback across a diverse customer base. The company sought a friendlier, faster survey approach to improve communication and shorten response times for fresher insights.
Questback implemented an event-driven, omni-channel survey system that reaches customers at the right moments and touchpoints, increasing feedback volume and speed while supporting improvements across the sales process. As a result, Nespresso has a closer connection to customers, daily use of customer feedback for support and quality control, and stronger insight-driven initiatives to boost satisfaction.