Case Study: Citrix achieves 50% faster survey building and 30% annual cost savings with Qualtrics

Citrix - Customer Case Study

Citrix, a global provider of virtualization, networking and cloud technologies serving over 230,000 enterprises, faced fragmented and unreliable survey capabilities: no standard tool across the organization, a complicated interface, limited support access, and features that didn’t meet their needs.

By adopting Qualtrics Research Suite as a single survey platform, Citrix scaled in-house research, built surveys faster, and gained unlimited professional support. The change cut survey-building time by 50%, reduced internal support requests by 75%, increased research productivity by 15–20%, and delivered over 30% annual cost savings by shifting more research in-house.

Citrix

Mike Wardrop

Citrix