Case Study: GFP (French welfare benefits manager) achieves improved customer engagement and cost/time savings with Quadient (GMC Inspire)

GFP Adds Value With Personalized Medical And Welfare Benefit Statements

GFP, a French manager of supplementary welfare benefits serving over 1,000,000 policyholders, faced a need to retain partner loyalty and add clear value for both partners and beneficiaries by personalizing monthly policy statements. To stand out in a crowded market they wanted a single, fully customizable, color template with graphics and dynamic content and selected Quadient’s GMC Inspire to deliver that capability.

Using Quadient’s GMC Inspire to dynamically transform AS/400 production data, GFP implemented one dynamic template with color graphs, variable-size histograms and automatic calculations, enabling business users to make fast formatting and regulatory changes. The Quadient solution cut processing time to minutes, reduced printing costs and waste by printing on plain paper, improved readability and engagement, and delivered market differentiation, higher productivity and capacity for continuous improvement.

GFP

Dominique Chambrin

Director of Networks and Information Systems