Case Study: Brightsource achieves faster, lower-cost omnichannel customer communications with Quadient Inspire

Brightsource - Customer Case Study

Brightsource, a medium enterprise in professional services serving retail, loyalty and financial customers, faced the need to repurpose legacy templates and print output, improve sophisticated data handling and automation, move to digital channels (HTML, email, SMS), consolidate multiple communications products, and industrialize variable data applications. To address these challenges they selected Quadient and its Quadient® Inspire platform.

Quadient implemented Quadient® Inspire to enable quick application development, easy omnichannel proofing, robust color management and large‑batch production, allowing Brightsource to send 5–10 million customer communications per month across print and digital channels. The deployment reduced time to create communications, delivered significant cost savings, enabled new value‑added services and full‑color printing, and was rated by Brightsource as superior to alternatives like Objectif Lune on performance, scalability, digital output and remote web authoring.

Brightsource

Craig Andrews

Document Composition Specialist