Case Study: Schlotzsky’s boosts average check with PAR Punchh

Schlotzsky's boosts average check by $5 with PAR Punchh

Schlotzsky's, a fast-casual restaurant chain with over 340 locations, faced the challenge of driving customer traffic and increasing average order value during a time when its sister brand, Cinnabon, had excess inventory due to mall closures. The company partnered with vendor PAR Punchh to leverage its customer engagement platform to address this challenge.

Using the PAR Punchh platform, Schlotzsky's created and launched a targeted national campaign promoting a limited-time offer. This solution involved delivering the campaign to customers via email, push notifications, and rich messaging. The PAR Punchh implementation was highly successful, resulting in an increased average check size of approximately $5 compared to the prior month, effectively driving traffic with a minimal discount.

Schlotzsky's