Case Study: Transportation Management Company achieves optimized pricing, faster quotes, and reduced churn with PROS Smart CPQ and PROS Smart POM

Leading freight company relies on PROS for a competitive edge

A leading transportation-management company with 2,500–7,500 employees and $1–5 billion in revenue faced an outdated pricing process that relied on manual historical data collection, produced guidance that didn’t align with sales, and made pricing strategies hard to monitor or improve—limiting agility in a fast-moving freight market.

The company implemented PROS Smart CPQ and PROS Smart POM, an AI-powered pricing and guidance solution that delivers real-time, market-driven analysis, profit-optimized quotes, and better carrier-negotiation data. As a result, it now produces faster, more personalized quotes, improves alignment with truckload market trends, reduces customer churn, and gains a measurable competitive edge.