Case Study: Global Petrochemical Company achieves $350 million annual margin improvement with PROS Pricing Solution (integrated with SAP)

Global Petrochemical Company Achieves $350 Million Annual Margin Improvement

A global, multi‑billion dollar petrochemical company struggled with fragmented regional and business‑unit pricing that caused negative‑margin transactions, limited visibility for sales and pricing managers, and no standardized end‑to‑end pricing process. The company needed an integrated solution that would enforce pricing workflows, improve accountability, and tie into its SAP ERP rollout to capture more profit across fuels and lubricants segments.

The company implemented PROS Pricing Solution Suite integrated with SAP through a phased, regional rollout (initially deploying PROS in two countries for a quick win, then coupling with the global SAP rollout). PROS delivered real‑time price optimization, deal management, and contract visibility, enabling intraday price changes, more profitable negotiations, and elimination of negative‑margin deals. The program exceeded expectations and is driving approximately $350 million in annual margin improvement while accelerating broader adoption across regions.