Case Study: World's Leading Airline Company achieves 11.6% RASK growth and 10.9% passenger yield increase with PROS

A PROS Case Study

Preview of the World's Leading Airline Company Case Study

Airline Revenue Management Higher Revenue, Proven Success

One of the world’s consistently most profitable airlines—with a fleet of over 175 aircraft and growing annual revenue—had lost its competitive edge after years of sub-par performance from an aging revenue-management system and cumbersome manual workarounds. After multiple failed attempts to fix the problem with another provider, the airline terminated its outsourcing agreement and urgently needed a modern, production-ready solution to restore revenue optimization.

PROS was fast-tracked into production on time and on budget, and within six months the new system helped drive a 10.9% increase in passenger yield and an approximately 11.6% increase in revenue per ASK (RASK). With load factor essentially unchanged, the gains were attributable to improved passenger mix and pricing, results that were highlighted in the airline’s chairman’s letter and provided a strong use case for other carriers.


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