Case Study: Danaher Corporation achieves a centralized, trusted customer data hub and improved cross-sell/upsell with Profisee

How Profisee helped Danaher Dental achieve their Insight Driven Enterprise

Danaher Corporation’s dental businesses were growing rapidly through acquisitions and storing customer and product information across multiple ERP, CRM and BI systems with no central hub. This fragmentation made it difficult to create reliable reports and analytics to drive cross-sell and upsell opportunities and required a scalable data management strategy. To address this, Danaher engaged Profisee to implement a Master Data Management (MDM) approach.

Profisee implemented an MDM hub to create golden customer records, automated validation and variance detection between systems, and established cleansing, de-duplication and sync workflows to maintain data across lines of business. The Profisee solution delivered a single trusted customer view used by all downstream systems, enabled reliable reporting and analytics for cross-sell/upsell across acquisitions, and eliminated manual reconciliation processes while providing a scalable enterprise data management foundation.

Danaher Corporation