Case Study: Emmanuel College boosts centennial engagement and fundraising with Primacy

Emmanuel College boosts Giving Tuesday fundraising 91% with Primacy

The customer, Emmanuel College, faced the challenge of driving unprecedented participation for its yearlong centennial celebration. They partnered with the vendor Primacy to create an engaging website hub that would keep their community informed and excited while also supporting a crucial fundraising initiative.

Primacy developed a comprehensive website that focused on nostalgic storytelling and future vision, encouraging users to contribute their own memories and photos. This highly engaging experience resulted in a 91% increase in fundraising for Giving Tuesday and won multiple awards, including a CASE Gold Circle of Excellence Award.

Emmanuel College