Primacy B2B Case Studies & Customer Successes

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Primacy is a digital experience agency that delivers engaging experiences that have meaningful impact and measurable results. Primacy offers a full breadth of services including user experience, marketing, technology, branding, media planning and buying, strategy, accessibility, and cybersecurity. Primacy works with a diverse range of clients in verticals including consumer, financial services, healthcare, manufacturing, and higher education. Clients include Aetna, Amica, Boston College, Cannondale, Cornell University, Dana-Farber Cancer Institute, Dolby, The Hartford, HMR Program, MIT, Mutual of Omaha, Otis Elevator Company, SCAN Health Plan, Sikorsky, Tufts Medical Center, UChicago Medicine and more.

Case Studies

Showing 62 Primacy Customer Success Stories

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AAA boosts insurance awareness and leads with Primacy

AAA logo

An unexpected campaign for infrequent drivers

Amica Mutual Insurance logo

BellXcel reaches more students with Primacy's digital learning platform

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Reach even more under-resourced students by transforming a traditional platform into a digital one

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Brandeis International Business School boosts domestic leads with Primacy

Brandeis International Business School logo

Turn a less obvious option into the smarter choice

Brandeis International Business School logo

Catholic Health boosts leads by 62% with Primacy's website redesign

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A life-changing site and intellectual capital engine

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To help more patients fight cancer, Dana-Farber Cancer Institute first needed to battle misperceptions

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Dana-Farber Cancer Institute improves patient engagement with Primacy

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Fine-tuning Dolby Labs' Customer Portal to meet the precision standards of their high-tech customers

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Dolby Reimagines Its Customer Portal with Primacy

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Emmanuel College boosts centennial engagement and fundraising with Primacy

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An award-winning website 100 years in the making

Emmanuel College logo

Playing games with your money may be good for your financial health

The website increased application interest for Gonzaga by 174%, while encouraging prospects to explore their passions

Gonzaga University logo

Gonzaga University boosts application interest with Primacy

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Health Management Resources achieves 2 years of double-digit sales growth with Primacy

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Launch a challenger brand in a hyper-competitive diet market

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Joslin Diabetes Center unifies its digital presence with Primacy

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A website redesign to sing the praises of an unsung hero

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Lasell University reenergizes its community with a Primacy-led rebrand

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Getting the Lasell community to embrace the transition to university status took some creative thinking

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Laticrete set out to design the easiest-to-use digital hub in the construction industry

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LIM College creates a more engaging, user-friendly website with Primacy

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Meemic Insurance improves acquisition and retention with Primacy’s Salesforce email marketing solution

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Meemic knows about insuring drivers. We know a thing or two about driving results

Meemic Insurance Company logo

Middlesex Health drives more appointment requests with Primacy

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We rebranded Newtown Savings Bank to champion the customer, driving 3 consecutive years of growth

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A school that defies convention deserves a virtual experience that breaks the mold

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Making a top 20 university top of mind

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Rice University boosts enrollment consideration with Primacy

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Rice University creates an award-winning virtual tour with Primacy

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We made a robot that made our Ad Ops team even better at their jobs

SCAN reduces support calls and improves member self-service with Primacy

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SCAN Health Plan boosts open enrollment by 30% with Primacy's custom enrollment platform

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Using a little VR, we made the challenges of aging a little more real

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Reduce phone calls and improve care

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SCAN Health Plan improves empathy training with Primacy's VR solution

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A Website and Sitecore CMS Redesign Due Yesterday

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Even a prestigious top-tier college can't rest on its laurels

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Smith College increases website engagement with Primacy

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We went hyper-local to launch a world-class healthcare brand

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The new, streamlined website experience saw click-to-call leap up 132%

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South Shore Health improves patient engagement with Primacy

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South Shore Health boosts brand awareness with Primacy

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A website that works as hard as the city it’s in and the students who go there

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The College of St. Scholastica boosts enrollments and lowers acquisition costs with Primacy's purpose-driven awareness campaign

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A website that works as hard as the city it’s in and the students who go there

The College of St. Scholastica logo

We got tech business owners to learn about liability insurance by appealing to their inner gamer

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The University of Kansas Health System builds a flexible, scalable digital experience with Primacy

The University of Kansas Health System logo

The University of Kansas Health System’s new sites look beautiful but their CMS code base is truly a work of art

The University of Kansas Health System logo

Tufts Medical Center helps kids move and recover faster with Primacy's Toughlings Kinect experience

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Getting kids back to messing up their rooms faster

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University College London boosts U.S. student appeal with Primacy

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Turn the 10th ranked university in the world from unknown to top of the list for US students

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Ursinus College boosts enrollment marketing with Primacy

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Helping a top liberal arts school own "small" in a big way

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A disruptive technology calls for a breakthrough media campaign

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Wearsafe boosts campus assault awareness with Primacy

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Yale Law School boosts content consumption with Primacy's Drupal redesign

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We turned a tactical challenge into a beautifully simple experience

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