Case Study: Paschal Air, Plumbing & Electric retains thousands of maintenance customers with Podium

Paschal simplifies the chaos of managing thousands of maintenance customers

Paschal, a Fayetteville, Arkansas HVAC company founded in 1968 and grown under owner Charley Boyce, struggled as it scaled — losing opportunities and struggling to keep thousands of maintenance customers and internal teams coordinated. To modernize their customer communications and capture customer feedback, Paschal adopted PODIUM’s review and messaging tools (including Teamchat) to replace slow, unreliable apps and phone-only outreach.

PODIUM gave Paschal centralized messaging, Teamchat for instant team collaboration, and mass-texting to nurture maintenance customers, leading to measurable results: a 4.9 average star rating, 1,000+ reviews and 1,600+ leads via Podium, plus the ability to push thousands of texts and resolve customer issues faster. By using PODIUM, Paschal improved team efficiency and customer retention while scaling growth.

Paschal Air, Plumbing & Electric

Stephanie Johnson

Customer Relations Manager