Case Study: Mount Shasta Resort achieves no vacancies and 48 new leads per month with Podium Webchat

Mount Shasta Resort goes from few leads to no vacancy

Mount Shasta Resort, led by GM & COO Suzanne Bentley, struggled with a live chat that wasn’t staffed 24/7, causing frustrated website visitors and lost leads. After being introduced to Podium and its Podium Webchat product, Suzanne — initially skeptical about texting — decided to trial a messaging solution that could offer guests a convenient way to reach the front desk.

Podium implemented Webchat with an after-hours autoresponder and a dedicated texting number for guests, preserving inquiries overnight and enabling quick responses during service hours. As a result, Mount Shasta Resort now averages about 48 new leads per month in peak season, has improved guest service and lead retention, and reports significantly fewer missed opportunities thanks to Podium.

Mount Shasta Resort

Suzanne Bentley

General Manager & COO