Podium
131 Case Studies
A Podium Case Study
Keystone Insurance, led by Brent Thurman, faced lost website leads and low review capture when review invites went to email and their prior live chat required someone at a desk to respond. To meet today’s on-demand customer expectations they partnered with Podium to add messaging, SMS review invites, and a chat solution that lets agents respond and hand off conversations on the go.
Podium’s messaging and chat tools were rolled out across Keystone’s workflows, turning website visitors into textable contacts and driving consistent review collection. As a result of Podium’s solution, Keystone saw a 68% increase in website clicks from Google, a 45% increase in calls from their Google listing, a 28% increase in indirect search results, and more reviews in five months than in the previous five years.
Brent Thurman
Keystone Insurance