Case Study: Kai Kanani achieves ROI from a single text thread with Podium

Kai Kanani hits their ROI with a single text thread

Kai Kanani, a Maui-based private charter, snorkeling, and sailing operator, faced stiff competition and suddenly lost much of its hotel-driven foot traffic when a neighboring hotel closed. Concerned that website visitors were leaving because they couldn't easily message the company, Kai Kanani adopted Podium’s messaging/webchat solution to meet customers where they prefer to communicate.

Using Podium’s texting and webchat tools, the team began answering inquiries instantly, turning conversations into bookings almost immediately—one single text thread booked a 35-person charter that paid for a year of Podium. The program generated 115 inbound webchat leads per month, a 25% webchat lead conversion rate, and a 14× increase in monthly Google reviews, delivering rapid ROI and measurable growth for Kai Kanani.

Kai Kanani

David Taylor

Kai Kanani