Case Study: CD One Price Cleaners achieves higher customer feedback and review response rates with Podium

How CD One Price Cleaners reimagined customer feedback with Podium

CD One Price Cleaners, a Midwest dry-cleaning franchise, needed a better way to collect customer feedback and online reviews across 36 locations. Its legacy, email-heavy system had low response rates, limited SMS capability, and poor visibility for both corporate and store teams, making it hard to support a consistent customer experience. Podium helped CD One Price Cleaners modernize these communications.

Using Podium Reviews, Surveys, and Inbox, CD One Price Cleaners shifted to SMS-based outreach, routed feedback to the right locations, and managed review responses directly in one platform. The results were significant: feedback survey response rates rose from 9.9% to 26.5% with more than 32,000 responses in 2021 YTD, while review response rates increased from 0.27% to 4% with more than 4,000 new reviews. Podium also helped improve personalization, SEO visibility, and operational insights across stores.

CD One Price Cleaners

Jonathon Reckles

Director of Marketing