Case Study: Coast Appliances achieves 915 monthly Webchat leads, 118 Google reviews/month and a 4.6-star rating with Podium

Coast Appliances reveals the one change that led to increased sales leads

Coast Appliances, a 17-location Canadian appliance retailer competing against big-box chains like Lowe’s and Home Depot, struggled with low online visibility, negative reviews and limited digital customer touchpoints that constrained retail growth. To change that, Coast Appliances partnered with Podium and deployed Podium Reviews and Podium Webchat to improve ratings, customer outreach and lead capture.

Podium’s review-requesting tools and text-based Webchat routed to individual branches made it easy to capture feedback and engage shoppers, driving measurable results: 915 Webchat leads per month, 118 Google reviews per month, an average star rating increase from 3.8 to 4.6, and more than 900 five-star reviews in six months. Podium’s solution has paid for itself, increased sales leads and become a core part of Coast Appliances’ e-commerce and retail strategy.

Coast Appliances

Greg Purgavie

Sales Trainer