Case Study: Southtowne Auto achieves 68% more sales with Podium

Southtowne uses Podium’s AI BDC, powered by OpenAI, to close 68% more sales with real-time, accurate messages

Southtowne Auto, a dealership handling 4,000 to 4,500 monthly leads across two rooftops with just six staff members, needed a faster way to respond to customers and keep up with demand. The team turned to Podium’s AI BDC, powered by OpenAI, to improve lead management and speed to customer engagement.

Podium implemented an AI assistant that responds in seconds, handles repetitive questions, and schedules appointments with real-time, accurate information. The impact was significant: Southtowne Auto said time-to-lead was cut in half or more, and one Hyundai rooftop grew from about 150 cars a month to 252, contributing to a 68% increase in sales.

Southtowne Auto

Andrew Reagan

Director of E-Commerce