Case Study: Plant Construction achieves paperless, streamlined workflows and stronger team collaboration with PlanGrid Build

How a Boomer and Millennial Formed an Unlikely Friendship Through Construction Software

PlanGrid, a mobile construction software company, noticed a neighboring general contractor using paper plans despite being a customer. Curious about adoption and real-world workflows, a PlanGrid team member approached superintendent Marty to learn why paper persisted and to understand how the product was really being used on site.

By engaging directly with Marty, capturing a short demo and testimonial, and staying connected over time, PlanGrid showcased how its app replaced heavy paper bundles, streamlined navigation and markups, and eliminated slow fax/redline workflows. The result was stronger customer adoption across the team, an authentic customer story and ongoing advocacy that reinforced both product value and a relationship-driven sales approach.

Plant Construction

Marty Shoemaker

Superintendent