Case Study: Webfoot Painting achieves 35% year-over-year growth with Pipeline CRM

A Pipeline Case Study

Preview of the Webfoot Case Study

Webfoot Painting averages 35 percent growth year over year with Pipeline CRM

Webfoot Painting, a Bend, Oregon painting and construction firm founded in 2003, grew from a seasonal college startup into a 100-employee contractor and needed a scalable, easy-to-use CRM to replace a cumbersome desktop Act! system and manage large seasonal swings in demand and sales activity.

Since adopting Pipeline CRM in 2011 the company has centralized deals, reporting and custom data fields, integrated CRM data with project scheduling, and improved off-season prospecting. The result: accurate, actionable sales data, easier implementation for staff, an average close rate around 45% (55–60% in winter) and sustained roughly 35% year‑over‑year growth over the past decade.


Open case study document...

Webfoot

Caleb Trowbridge

Sales Estimator


Pipeline

37 Case Studies