Case Study: MaxSold achieves nearly 100% growth with Pipeline CRM

MaxSold grows their business by almost a 100 percent margin when switching to Pipeline CRM

MaxSold, a downsizing and estate-sale company operating across the U.S. and Canada, struggled with complicated CRMs that couldn’t scale as lead volume jumped from about 15 to 80 per day. CEO Susheel Perumal wanted a low-cost, intuitive system that would give better reporting, user assignment, and visibility across a dispersed team so incoming leads wouldn’t fall through the cracks.

Switching to Pipeline CRM (Accelerator) gave MaxSold simple lead management, two-way email sync, automation to create follow-up tasks, and territory-based assignment. As a result they scaled without capacity issues, nearly doubled revenue (80–100% growth), lifted conversion rates from 10–14% to as high as 30%, and improved speed to close by 36%, driving stronger communication and ROI.

MaxSold

Sushee Perumal

CEO