50 Case Studies
Case Study: Design-focused retailer Dot & Bo achieves 18,000% increase in daily site clicks and 6,000% more Pin saves with Pinterest
A Pinterest Case Study
Dot & Bo - Customer Case Study
Dot & Bo is a design-focused online retailer that uses Pinterest to inspire shoppers and spot emerging decor trends. To build awareness, grow online sales and drive website traffic, the company needed a way to showcase products and understand which styles resonated with customers.
Dot & Bo implemented Pinterest website widgets and the Save button, curated inspirational boards (including external tastemakers), and used Promoted Pins to reach a larger, targeted audience. The approach quadrupled average monthly viewers, drove an 18,000% increase in average daily clicks to the site, and lifted Pin saves by more than 6,000%, making Pinterest a valuable, high‑performing channel in their media mix.
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Dot & Bo
Anthony Soohoo
Co-Founder & Chief Executive Officer