Case Study: Cree streamlines 1M product configurations with Pierce Washington CPQ

Cree implements CPQ in 6 months with Pierce Washington

The customer, Cree, faced the challenge of needing a CPQ tool for its internal sales representatives and independent agents to manage over one million product configurations. They required a solution that would integrate with their Salesforce CRM and partner communities. Pierce Washington was engaged to address this need.

Pierce Washington implemented a CPQ solution that enabled smart part number creation, replacing nine manual price lists. The solution allowed Cree to generate proposals, manage pricing, and submit orders directly to their ERP. As a result, Pierce Washington successfully onboarded 350 lighting agents through a partner portal and replaced manual list processes, with a senior executive at Cree calling the project a "game-changer."

Cree