Case Study: IDEXX Laboratories fixes the "leaky pipe" and speeds paperless iPad quoting with Pierce Washington and BigMachines CPQ

An Eye Toward Mobile, Plugging The “Leaky Pipe” with BigMachines Automation

IDEXX Laboratories, a Fortune 1000 leader in pet healthcare innovation, faced a “leaky pipe” manual quoting process that produced incorrect product configurations, slow order cycles and frequent quote rework. Pierce Washington implemented BigMachines CPQ (built for iPad) to replace the outdated process and to integrate quoting with IDEXX’s custom CRM and SAP ERP.

Pierce Washington rolled out BigMachines across three lines of business, delivering guided selling, configuration management, automated workflows, dynamic document generation and a paperless iPad quoting experience with CRM and SAP integration. The solution cut quote rework, shortened order-to-quote cycles, improved sales productivity and purchasing consistency, outcomes IDEXX credited to Pierce Washington’s expertise and commitment.

IDEXX Laboratories

Jennifer Soule

NA Customer Operations