Case Study: Team Medical Supplies achieves fair, ethical supply management with Phocas

Team Medical Supplies takes an equitable and ethical long-term approach to extreme demand

Team Medical Supplies supplies medical centres across the country and faced extreme COVID-19 demand for essentials like masks, sanitizers, paper towel, and thermometers while trying to stay ethical and fair. With demand far exceeding supply, the company needed a way to prioritize loyal customers, manage allocation, and avoid pressure from opportunistic buyers. Team Medical Supplies used Phocas to analyze sales data and customer buying history.

Using Phocas, Team Medical Supplies tracked normal purchasing patterns to assess what each customer typically bought and in what quantities, helping the team make day-to-day supply decisions more consistently and fairly. The result was a more balanced approach to allocating scarce stock, staying focused on frontline healthcare customers, and supporting a long-term strategy. Phocas helped Team Medical Supplies operate on data rather than noise while managing 400% demand against 110% supply.

Team Medical Supplies

Tom Vriens

Manager