Case Study: Abcoe Distributors achieves better growth and wins new business with Phocas

Phocas helps Abcoe Distributors focus on growth

Abcoe Distributors was looking for a faster, more flexible way to analyze data, manage SKUs, and identify sales opportunities so it could better focus on growth. The company turned to Phocas, using the platform across a small team of six users including sales and finance staff.

Phocas was implemented seamlessly and quickly became a tool for spotting cross-sell opportunities, comparing customer purchasing patterns, and reporting by territory and site. With Phocas, Abcoe Distributors improved decision-making, saved time, and won a major new customer, Afford, by demonstrating product performance and pricing advantages in meetings.

Abcoe Distributors

Rodney Macnamara

General Manager