Case Study: Kriz-Davis achieves faster sales insight and improved customer service with Phocas

Kriz-Davis energizes sales & raises service levels with Phocas

Kriz-Davis Co., a full-line electrical wholesale distributor with 17 locations across six states and over 230 employees, struggled with slow, inflexible reporting after implementing Activant Solar Eclipse. Their existing tools were cumbersome, required IT to extract data, and a prior vendor solution proved too rigid to meet the needs of sales, operations and management.

Kriz-Davis implemented Phocas BI quickly (two-hour WebEx training) and with strong support, giving users one-click access to actionable data. The company now drills down into sales, gross margin, inventory and AR to spot issues early, improve customer service and empower field sales—delivering faster decision-making, clearer executive visibility and higher service levels.

Kriz-Davis

Tim Berry

CEO and President