Case Study: Life Time boosts talent pipelines with Phenom

Life Time increases unique leads 39% with Phenom

Life Time, a wellness and fitness company with over 36,000 employees, faced challenges in sharing its unique employer brand and managing a decentralized hiring process across its many club locations. They needed to increase their candidate pipeline to support rapid growth, decrease application drop-off, and gain better visibility into their recruitment metrics. To meet these goals, they partnered with the vendor Phenom to overhaul their system.

By implementing Phenom's AI-powered career site, talent CRM, and chatbot, Life Time automated tasks and delivered a more personalized candidate experience. The solution integrated seamlessly with their Workday ATS. This resulted in significant measurable improvements, including a 39% increase in unique leads, a 30% increase in job seekers, and a 31% increase in career site visits. Notably, Phenom's chatbot alone generates 12% of their monthly applications, streamlining the process for their hiring managers.

Life Time