Case Study: KinderCare achieves 17% alumni rehires with Phenom Alumni Network

KinderCare drives 17% of hires from alumni with Phenom

KinderCare, a global childcare provider, faced a sharp rise in hiring demands as its centers reopened after the pandemic. They needed to hire exceptionally qualified teachers and caregivers quickly, but their process was too slow, leaving classrooms closed. Their challenge was to accelerate hiring by re-engaging a large pool of former employees, or alumni, who were a natural solution but faced a lengthy, inconsistent rehiring process. They partnered with vendor Phenom to address this.

Phenom implemented a dedicated corporate alumni network using its Talent CRM product. This solution provided alumni with a branded portal for updates and open roles and introduced fast-track hiring workflows that reduced redundant interview steps. The results were significant, including a 17% alumni rehire rate and engagement with over 51,000 former employees. Phenom's solution created a stable, scalable strategy where alumni now consistently make up 16-17% of total hires.

KinderCare