Case Study: Sweetwater achieves faster hiring and an 82% increase in completed applications with Phenom

https://www.phenom.com/resource/how-sweetwater-sound-rocks-candidate-experience

Sweetwater, one of the world’s largest online retailers of musical equipment, was struggling with a homegrown FileMaker ATS and self-hosted career site that made recruiting a heavy manual lift. The talent team needed smart automations and better tools—while retaining hands-on control of the candidate experience—so they selected Phenom and its Intelligent Talent Experience capabilities, including Phenom Career Site, CMS and Hosted Apply.

Phenom implemented a branded career site, Hosted Apply, CRM, automated scheduling “recipes,” and Talent Analytics to streamline sourcing, application processing, outreach, and reporting. The result: a single recruiter handled 500+ applications/week at peak, completed applications rose 82%, and time to schedule interviews dropped 98% (from ~5 minutes to ~5 seconds), enabling Sweetwater to hit aggressive seasonal hiring targets and improve recruiter efficiency and candidate engagement.

Sweetwater

Jordan Applegate

Senior Director of Recruiting