Case Study: North Highland achieves 60% increase in career site traffic with Phenom

How North Highland Experienced a 60% Increase in Career Site Traffic with Phenom

North Highland, a global management consulting firm, was struggling with a basic, stale career site, a lengthy registration and apply process that discouraged candidates, no way to engage ~98,000 interested prospects, and limited analytics or ATS visibility. To modernize the candidate experience and build a sourcing function, they turned to Phenom and its Talent Experience Management (TXM) platform, including a refreshed Phenom Career Site.

Phenom implemented the TXM suite (an 8‑week rollout) with Phenom Career Site, CRM, Campaigns and Talent Analytics fully integrated with North Highland’s Bullhorn ATS, enabling personalized job recommendations, targeted email outreach, and end‑to‑end candidate insights. In the first 90 days Phenom helped drive a 60% increase in job seekers, a 96% application completion rate, and 89% new job seeker traffic, while improving recruiter efficiency and visibility into untapped talent sources.

North Highland

Russ Wallis

Former Director of Operations