Case Study: DHL achieves a unified global employer brand and faster, higher-quality hires with Phenom

How DHL Delivers an Irresistible Employer Brand That Drives Results

DHL, a global logistics leader hiring roughly 180,000 people a year across 220 countries, faced fractured candidate and recruiter experiences from more than 200 disjointed career sites and multiple ATS integrations, which undermined its ability to present a cohesive global employer brand and attract higher‑quality candidates. To solve this, DHL partnered with Phenom and evaluated the Phenom Intelligent Talent Experience platform to modernize and unify how it markets roles and engages talent.

Phenom implemented its Intelligent Talent Experience—leveraging Career Site, Chatbot, no‑code CMS, CRM, AI Scheduling, Talent Analytics and HRIS Experience—to consolidate sites and integrate with DHL’s ATS ecosystem. The result: DHL trimmed 200+ sites to 22 in 28 languages, cut time to hire to 14 days (about 40% faster than the industry average), achieved 5x more job seekers per month and improved applicant quality, responsiveness and recruiter productivity under a unified employer brand.

DHL

Gail Pantig

VP Talent Acquisition and Employer Branding