Case Study: a leading networking systems and software company achieves a 700% increase in applications with Phenom

How a One-Person Recruitment Marketing Team Drove a 700% Increase in Applications

Phenom worked with a leading networking systems and software company with 8,000+ employees that relied on a one-person recruitment marketing team to support global hiring. The team was weighed down by manual processes, inconsistent branding across markets, and limited resources to create relevant candidate outreach, manage campaigns, and avoid outsourcing agency work.

Using Phenom’s Intelligent Talent Experience platform, including Career Site, CMS, CRM, Campaigns, Talent Marketplace, and Workday Recruiting ATS integration, the company built more personalized and automated recruitment marketing programs. In the first year, Phenom helped them run 420 campaigns worldwide, driving a 700% increase in applications, a 920% increase in talent community signups, and a 220% increase in career site job visits, while enabling a one-person team to operate at global scale.