Case Study: Global Consumer Electronics Company boosts candidate engagement and completed applications with Phenom

Global Consumer Electronics Company boosts completed applications 140% with Phenom

The customer, a global consumer electronics company, faced a challenge in attracting job seekers due to a lack of awareness about its diverse and innovative employer brand. They needed a new career site to showcase their value proposition and build talent pipelines, requiring seamless integration with their Workday ATS. They selected Phenom for its career site technology and talent analytics platform to meet these needs.

Phenom implemented a hyper-personalized career site with intelligent search and a CMS for easy content management, integrated with Workday. This solution delivered significant results, including a 140% increase in completed applications, an 85% average application completion rate, and a 25% decrease in apply time. The global consumer electronics company also saw a 40% increase in job seekers and a 15% increase in returning visitors, greatly enhancing their recruitment marketing efforts.