Case Study: Large Top-Tier National Health Plan Company achieves 85% increase in prescription refills with Personify Health

National Health Plan Provides Barrier Breaking Tips to Increase Prescription Refills by 85%

A national health plan partnered with Virgin Pulse to boost prescription refills for diabetes and heart disease medications. Many members faced known convenience barriers to completing refills, and the plan aimed to improve quality of care and overall health outcomes.

By deploying Virgin Pulse’s Medication Adherence solution—outbound call refill reminders, statin education, and streamlined transfers to pharmacies or nurses—the plan achieved an 85% improvement in refill rates, with 42% refilling despite known convenience issues and 27% refilling after outreach despite initially indicating no intent.