Case Study: Bigbasket delivers faster orders and better customer experience with Persistent and Google Maps Platform

Persistent helps BigBasket deliver engaging customer experience with faster order deliveries with Google Maps Platform

Bigbasket, a major Indian online grocer, needed a mapping platform to reliably meet its guaranteed one-hour and express 90-minute delivery windows. To address this challenge, Persistent Systems recommended and implemented the Google Maps Platform, including its APIs, to provide a familiar interface for customers and ensure efficient delivery routing.

Persistent Systems integrated the Google Maps JavaScript, Directions, and Distance Matrix APIs into Bigbasket's systems. This solution allowed for accurate order placement, dynamic pricing, and optimized driver dispatch and routing. As a result, Bigbasket successfully delivers over one million orders per month to its more than four million customers across India, ensuring on-time deliveries that have significantly increased customer loyalty.

Bigbasket

Pramod Jajoo

Chief Technology Officer