Case Study: SmartRecruiters achieves scalable in-app training and faster time-to-value with Pendo Adopt

How SmartRecruiters put in-app training in their users’ hands

SmartRecruiters, a leading talent-acquisition platform, faced a common problem: customers asked for product changes to address issues that were actually gaps in their hiring processes. Jared Best, director of business and strategy consulting, wanted to give customers a model of best-practice talent acquisition and practical help implementing it, but delivering one-off, consultant-led solutions across complex, cross-functional processes wasn’t scalable.

The team adopted Pendo Adopt for Partners to create SmartTips, a white-labeled, in-app training layer that lets customers build and maintain contextual guidance themselves. SmartTips accelerated time-to-value, improved onboarding and adoption, and shifted maintenance to customers—turning a previously unsustainable support model into a scalable capability and a compelling differentiator in sales conversations.

SmartRecruiters

Jared Best

Director of Business and Strategy Consulting