Case Study: Essity scales global employee onboarding and boosts sales efficiency with Pendo

How Essity scales employee onboarding and accelerates software adoption with Pendo

Essity, a global hygiene and health company and the largest supplier of professional hygiene products through its Tork brand, needed to onboard 1,200 employees across 38 countries during the pandemic when in‑person training wasn’t possible. With a spike in support requests and a distributed workforce, Essity needed a way to automate onboarding and drive correct platform usage asynchronously inside their apps.

Using Pendo’s in‑app guidance and analytics, Essity delivered contextual walkthroughs, messaging, and behavior insights that reduced friction and scaled training. The rollout accelerated software adoption across operations and CRM workflows, helped sales reps close deals more effectively, and gave managers actionable visibility into user journeys to continuously improve processes.

Essity

Debbie Wiggins

Business Systems Director