Case Study: Cognigy achieves faster, more effective customer onboarding with Pendo

How Cognigy ensures every customer’s first experience makes a lasting impression

Cognigy, a conversational AI platform, needed to make its trial and first-use experience stand out in a highly competitive market. The company wanted to ensure new users quickly reached the “aha” moments in Cognigy.AI, rather than discovering them by chance, while also gaining clearer insight into how people used the product.

Pendo provided analytics and in-app guidance to shape Cognigy’s onboarding journey and surface the most valuable paths for trial users. With Pendo guides, Cognigy helped thousands of new users build their first conversational bot from scratch within 180 seconds of signing up, and the team used Pendo usage insights to spot friction points, improve adoption, and speed up product decisions.

Cognigy

Sebastian Glock

Head of Product Marketing