Case Study: Boomi achieves a 66% reduction in time-to-sale with Pendo

5 ways Boomi is becoming product led with Pendo

Boomi, an enterprise integration-platform company, set out to become product-led but lacked the tooling to get deep product usage insight and act quickly to improve customer outcomes. Leadership sought a single solution that combined analytics with in-app guidance to inform product decisions and scale self-serve experiences.

They implemented Pendo to capture real-time behavioral data and build targeted in-app guides and multi-step onboarding flows, enabling fast A/B testing without engineering. The result: closer alignment to successful user behaviors, real-time feature-adoption tracking, automated nudges via API integrations, and a reduction in time-to-sale for trial users from three months to one month (a 66% improvement).

Boomi

Brett Henry

Product Manager