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126 Case Studies
A PayPal Case Study
Independent Reign, founded by Janine Mastrorilli after she left Wall Street, designs and sells minimalist fabric-and-leather totes, clutches and bags from a Brooklyn studio and online storefronts like Etsy. As she expanded production while staying hands-on, Mastrorilli needed a simple, reliable payment solution and quick access to funds so she could focus on design and operations instead of payments.
Independent Reign uses PayPal Express Checkout on its site and Etsy, plus PayPal specialists for support and a mobile-optimized checkout that suits a largely mobile customer base. The solution sped up access to funds, reduced administrative time, and helped drive about 40% annual growth, with 65% of online PayPal payments coming from mobile shoppers.
Janine Mastrorilli
Founder