Case Study: Fundraise Up achieves a 10% revenue increase and higher donor conversion with PayPal Complete Payments

Fundraise Up Integrates PayPal Complete Payments for Seamless Donations

Fundraise Up is a technology company that helps nonprofits optimize online giving by removing friction from the donation experience. They faced a common challenge: traditional checkouts often redirected donors off-site, adding clicks that raise the risk of abandonment, and nonprofits needed payment options that would be accessible and familiar to a wide range of supporters.

Fundraise Up integrated PayPal Complete Payments—bringing PayPal and Venmo into its checkout—to increase donor trust and simplify transactions. The result: PayPal presence correlates with a roughly 10% revenue uplift and accounts for about 20% of platform transactions, while Venmo donations have about a 50% higher average gift, collectively helping 3,000+ nonprofits convert more supporters and raise more funds.

Fundraise Up

Salvatore Salpietro

Chief Community Officer