Case Study: Children's Miracle Network Hospitals boosts virtual fundraising 82% and raises $111,583 in 3 days with PayPal (Venmo)

Children's Miracle Network Hospitals - Customer Case Study

Miracle Network Dance Marathon is a student-led movement that raises funds and awareness for local Children's Miracle Network Hospitals. When the pandemic forced more than 200 campus events—including Florida State University’s Dance Marathon—to go virtual, student leaders needed a way to keep fundraising momentum and engagement while running a $50 challenge to recruit and motivate donors.

By adding Venmo donations through PayPal and DonorDrive’s one‑tap giving, CMN Hospitals enabled fast, social, mobile-friendly contributions. The FSU campaign raised $111,583.90 in three days—an 82% year‑over‑year increase—with almost 17% of funds coming from Venmo; students who activated Venmo raised 87% more on average ($462.18 vs. $247.30).

Children's Miracle Network Hospitals

Blair Janis

Director