Case Study: The Workplace Depot achieves 23% higher conversions and 34% more new customers with PayPal

Boosting Sales and Gaining Customers: PayPal’s Impact on The Workplace Depot’s Bottomline

The Workplace Depot is a family-run industrial supplier with 30+ years’ experience and a catalog of over 20,000 products that transitioned from print catalogs to a fully digital sales model serving businesses and individuals. To support rapid growth and a wide network of distributors and suppliers, the company needed a smooth, secure checkout and better payment tools to boost conversions, customer acquisition, and cash flow.

They integrated PayPal for both customer and supplier payments, improving checkout confidence and payment management. Between June 2023 and June 2024, PayPal delivered a 23% higher conversion rate, 34% more new customers, and a 12% higher average order value versus credit cards; revenue rose from £2.4M to £15M, and PayPal now accounts for 13% of sales.

The Workplace Depot

Chrissy Whitechurch

Business Development Manager