Case Study: Whisker boosts conversion, accessibility and average order value with PayPal Pay Later

Whisker’s winning formula: Enhancing pet care with PayPal Pay Later

Whisker is a pet‑tech leader with more than 1 million customers who rely on its connected Litter‑Robot and Feeder‑Robot products and companion app. Facing the challenge of making these life‑improving devices accessible to pet parents in different financial situations, Whisker wanted to grow its customer base, boost repeat purchases, and lower barriers to adoption as it scaled.

Whisker expanded payment options by integrating PayPal Pay Later and promoting it earlier in the purchase funnel. The result: Pay Later options now account for over 25% of new customers’ choices, helping Whisker convert more shoppers and extend lifetime value—average order value rose 58% with Pay in 4 and 98% with Pay Monthly—while making premium pet care more affordable for more families.

Whisker

Jacob Zuppke

President & CEO