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A PayPal Case Study
Paige’s Candle Co., founded by self-taught candle maker Paige Graham, is a boutique maker that also offers private-label services and candle-making workshops. Graham’s challenge was turning a creative passion into a sustainable business—navigating seasonal revenue swings, funding expensive equipment without depleting cash reserves, building trust with new customers without a big brand, and avoiding burnout from constant events.
Graham used PayPal Open tools—PayPal Checkout, PayPal Working Capital and the PayPal Business Debit Card—to provide trusted payment options (PayPal Checkout can improve checkout conversions by an average of 46%), secure flexible financing with transaction-based repayment, and easy access to funds during slow months. The result was improved cash flow and checkout confidence, faster access to capital for equipment, more organized finances, and the ability to scale while continuing community workshops and expanding retail partnerships.
Paige Graham
Owner