Case Study: Dancing Muse stays nimble and boosts sales with PayPal's flexible payment solutions

How Dancing Muse stays nimble with flexible payments from PayPal

Dancing Muse is a mobile costume and cosplay shop founded by James Martin that sells hosiery, accessories, and period pieces at Renaissance fairs, conventions, and online. The business faces unpredictable event schedules, changing locations and foot traffic, and the need for seamless in-person and online payment options to keep sales flowing.

Dancing Muse uses PayPal’s Point of Sale hardware and app, PayPal Checkout for its website, and PayPal Pay Later (Pay in 4 and monthly) through the unified PayPal Open platform to enable fast mobile checkout, unified reporting, and flexible payment options. The result: reliable, on-the-go payments that “just work” wherever they vend, help turn browsers into buyers, and free the owners to focus on growing the business.