Case Study: BetterBody Foods streamlines compliance and unlocks growth with Pattern PXM

BetterBody Foods - Customer Case Study

BetterBody Foods, a leading SQF-certified brand known for products like PBfit, needed to overcome major compliance and content management bottlenecks as it scaled across digital marketplaces. Before working with Pattern, the team struggled with scattered legacy files, non-editable documents, and the time-consuming task of piecing together UPCs, regulatory labels, and assets for audit-ready documentation.

Pattern implemented PXM, bringing BetterBody Foods’ product information, digital assets, compliance files, and workflows into a single platform with tools like Lightboxes and API Syndication. The result was stronger compliance control, faster collaboration, and less manual risk, with the company saving 50%+ time on compliance documentation and generating 8 million+ page views while laying the groundwork for AI-powered tools and future scale.

BetterBody Foods

Austin Roper

VP of Brand Analytics